PRIVACY & SECURITY
What PII do we collect from OUR CREDIFI PROPERTIES?
When ordering or registering on any Credifi Property that Credifi shall make available from time to time, as appropriate, you may be asked to enter PII which includes, without limitation, your name, email address, phone number or other details. We request such PII to help assist you with your experience.
When do we collect PII?
We may collect PII from you when you subscribe or enroll on/for any Credifi Property.
How do we use your PII?
We may use the PII we collect from you in order to:
- Personalize your user experience and to allow us to deliver the type of content and product/service offerings in which you are most interested.
- Improve the Credifi Properties in order to better serve you.
- Allow us to better service you in responding to your customer service requests.
- Send periodic emails regarding your order or other products and services.
- Allow a user to navigate or browse through our Service quickly and efficiently;
- In the case of IP addresses, to derive approximate locations of each user, to calculate usage levels, diagnose server problems, and in general to administer the Credifi Properties;
- Perform data analysis, audits, security and fraud monitoring and prevention; to enhance, improve, or modify our Credifi Properties, or identify usage trends;
- Aggregate information; See also the section “Aggregated, Anonymized or Statistical Information”.
- Perform other functions as otherwise described at the time of collection.
How do we protect your PII?
CrediFi makes good faith, commercially reasonable efforts to undertake and maintain reasonable and industry-standard security measures to protect the security, confidentiality and integrity of your PII transmitted through or stored via any of our Credifi Properties. More specifically, your PII is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep your PII confidential. In addition, all sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology. We implement a variety of security measures when a user enters, submits, or accesses their information to maintain the safety of your PII. All transactions are processed through a gateway provider and are not stored or processed on our servers. However, even though Credifi makes reasonable efforts to protect PII (and other forms of information) in its custody, no data storage or transmission over the Internet and no security system is fully secure. Thus, we cannot guarantee the security of any information we may have collected or received from you or transmitted to you. If you believe your information is not secure due to a problem in our systems, please immediately notify us of the problem at the address provided in the “Contact Us” section.
- Help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future on the Websites.
- Monitor advertisements.
- Compile aggregated and anonymous data about site traffic and site interactions on the Websites in order to offer better site experiences and tools in the future. We may also use trusted third party services that track this information on our behalf.
You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser (like Internet Explorer) settings. Each browser is a little different, so look at your browser’s Help menu to learn the correct way to modify your cookies. If you disable cookies, some features on the Websites will be disabled and some of our services may not function properly. However, you can still place orders on the Websites. Please note that while disabling a cookie may prevent the collection of information in the future, it does not prevent the use of information collected before the cookie was disabled.
We along with third-party vendors, such as Google, use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad impressions, and other ad service functions as they relate to the Websites.
AGGREGATE, ANONYMIZED OR STATISTICAL INFORMATION?
Credifi generates and uses aggregated, anonymized, or statistical information about the use of our Credifi Properties. We may provide this information to third parties such as our affiliates, advisers or consultants for research, analytical or strategic purposes. This information is not intended to allow the identification of any specific user of our Credifi Properties.
Third Party Disclosure
We do not sell, trade, or otherwise transfer to outside parties your PII unless we provide you with advance notice. This does not include third-party website hosting partners and other third parties who assist us in operating the Credifi Properties, conducting our business, or servicing you, so long as those parties agree to keep this PII confidential. We may also release your PII when we believe release is appropriate to comply with applicable law, to enforce our policies regarding the Credifi Properties, or protect ours or others’ rights, property, or safety. However, non-PII data that we collect about you may be provided to other parties for marketing, advertising, or other uses.
Third party links
We do not include or offer third party products or services on our website.
Please note, we have implemented the following:
- Remarketing with Google AdSense
- Google Display Network Impression Reporting
- Demographics and Interests Reporting
Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising initiative opt out page or permanently using the Google Analytics Opt-Out Browser add on.
California Online Privacy Protection Act (“CalOPPA”)
California law requires us to inform California residents who have provided us with PII that they may request of us information about our disclosures to third parties (including affiliated entities) for their direct marketing purposes. To do so, please contact us as indicated in the “Contact Us” section, and indicate in the subject line “California Privacy Rights”. We reserve the right not to respond to requests made other than as provided in this section. In addition, if you are a California resident under the age of 18, and you are a registered user of any Credifi Property, you may request that we remove information you supplied to us by submitting a written request as indicated in the “Contact Us” section.
How does our site handle do not track signals?
We honor do not track signals and do not track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.
Does our site allow third party behavioral tracking?
Subject to the provisions contained in this Policy, it is important to note that we allow third party behavioral tracking throughout the Credifi Properties.
Children Online Privacy Protection Act (COPPA)
When it comes to the collection of PII from children under 13, COPPA puts parents in control. The Federal Trade Commission, the nation’s consumer protection agency, enforces COPPA, which spells out what operators of websites and online services must do to protect children’s privacy and safety online. Credifi does not specifically market to children under the age of 13.
Please be aware that information we collect about you will be transferred for processing to countries or jurisdictions that may not have the same data protection laws as the country where you reside. By using any of the Credifi Properties, you consent to the transfer and storage of your personal information to any other country in which we or our service providers maintain facilities.
If you no longer want to receive marketing-related material from us, you may opt-out of receiving these communications by following the unsubscribe instructions in such communications or by contacting us as indicated in the “Contact Us” section. We will try to comply with your request as soon as practicable. Please note that even though you have opted-out of receiving marketing-related communications from us, we may still send you important administrative messages.
Each user has the right to review, change, or suppress personal information that we have collected from that user. You may exercise this right by contacting us as indicated in the “Contact Us” section. For your protection, we may need to verify your identity before implementing your request. We will try to implement your request as soon as reasonably practicable. However, please note that we reserve the right to refuse to act on a request that is manifestly unfounded or excessive (for example because it is repetitive) and/or to charge a fee that takes into account the administrative costs for providing the information or taking the action requested.
In your request, please make clear what information you would like to have changed, whether you would like to have your personal information suppressed from our database, or other limitations you would like to put on our use of your personal information. We may only implement requests with respect to personal information that is associated with the particular email address that you use to send your request.
If you have any questions regarding this Policy you may contact us at:
417 Fifth Avenue, Suite 831
New York, New York 10016
Last updated: November 2018